Gold City surprise
Daniel Mount finds it “surprising” that Gold City took home so many awards at the Sogospelnews.com Ovations shindig recently. Which is, well, surprising. For my part, I’d have been surprised only if Gold City HADN’T won big. They’re the highest profile and most accomplished talent signed with Southern Spin Entertainment, a minor fiefdom in the Unthank Media Kingdom and run by Amy Marie and Chris Unthank, the latter being one of the hosts of the Ovations awards. Thus the Ovations awards press release: “The event was hosted by singer/songwriter/comedienne Sondra Burnett and Chris D. Unthank, Chart & Awards Coordinator for SoGospelNews.com and co-owner of SSE Group.” Move along folks. No conflicts of interest to see here. Gold what?
It doesn’t really matter if the Unthanks put the squeeze on their staff writers to nominate Unthank clients or not. My guess is they don’t. Because they don’t have to. Sometimes the memos that everyone gets and reads and clearly understands are the ones that never have to be written. When the staff doing the picking for nominees are some of the same people who have a financial and professional stake in the success of a group up for nomination (see here for how the nomination and selection process works), it really is impossible for that bias not to shape what you pick - whether you actively avoid picking clients because you work for them or, as it would appear in this case, you put them in a position to win big (from votes by fans who are more likely to already be a part of the Unthank universe and its PR echo chamber) precisely because you - or your editor/boss - want (and are paid) to believe in them so much.
Correction: Looks like I got this one wrong (Gold City no longer retains Southern Spin), and now color me - right along with Daniel Mount - surprised. But I’m happy to be wrong. It’s good news any time sogospelnews upends the conventional wisdom about their longstanding tendency toward self-dealing.Email this Post